Brighton's Independent Cosmetic Clinic

‘Brotox’ – The Rising Trend of Botox Treatments for Men.

We, men, might not like to admit this. But we do care about our appearance. Granted this may not be as much as our female counterparts, but we do care all the same. Regardless of gender, feeling happy and healthy in our skin and in our appearance is universal. It breeds a sense of confidence and reassurance in us all. A lot can be said for self-confidence in work, in relationships and in our social circles.

Naturally as we get older, our skin’s appearance loses that youthful glow. Our wrinkles become more prominent, and those typical problem areas around our forehead and eyes, well, these become more of a problem. The fact of the matter is that regardless of gender, no matter how young we may ‘feel’ inside, age affects our skin’s appearance on the outside – and not necessarily for the good!

Since the ‘Botox boom’ in the early 90s, coupled with the amazing results it has the potential to deliver, Botox treatment has been a common topic in the media for the past 20+ years. It would be a fair comment to say that in previous years when we would have been discussing Botox, we would have typically considered the topic in the context of women ‘going under the needle’. However recent research from The American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) suggests that perhaps we should start to be more liberal when discussing the subject.

The research tells us that one-third of men are extremely likely to consider either surgical or non-surgical cosmetic procedures. Among the 31% of men who reported being ‘extremely likely’ to consider a treatment to look better, 58% were aged 25 to 34 years, while 35% were aged 18 to 24 years.

But the questions remains; Botox has been around for years – so why now are we seeing males either having, or at least considering, treatment to fight the signs of aging?

A solid argument we think is the rise of celebrities, male celebrities at that, coming forward to discuss their issues and/or concerns with aging and talking openly about the treatments and procedures they are undertaking.

We have no doubt that as more and more male celebrates openly discuss their experiences with Botox treatments, that more and more of us males will continue to consider Botox treatment as a viable option to fight signs of aging and breath a fresh life of self-confidence into us all.

Botox treatments at A New You are widely available to all patients who meet a set criteria. This protocol criteria is in place to ensure that all patients can undertake Botox treatment safely and with maximum results.

If you’re considering Botox treatment and would like to book a consultation to discuss our treatment plans please do contact us here and one of our aesthetic experts with be in touch to talk you through your options.

A New You.